Building marketing capability that drives confidence and growth.
Propellor is a marketing capability consultancy that helps organizations unlock the full potential of their marketing teams.
We simplify complexity, build confidence, and empower marketers to make smarter, more human decisions that deliver long-term business results.
We exist to make marketers more confident, capable, and future-ready.
Practical, proven, and people-focused.
From ambitious brands to seasoned marketing leaders.
Our Principles
Human
We lead with empathy, honesty and a genuine belief in people.
Clear
We cut through complexity and make things easier to understand and act on.
Confident
We build belief — in ideas, decisions and people.
Practical
Everything we do is grounded in real work, real teams and real outcomes.
Momentum-focused
We help teams move forward with consistency, clarity and energy.
The results speak for themselves.
1,200+
marketers trained across industries
25+
organizations supported globally
90%
satisfaction rate across programs
Two Brands. One Purpose.
Propellor
The capability engine room — building clarity, capability and consistent performance across marketing teams.
Nicki Lambert
Thought-partnering for leaders — offering clarity, energy and perspective for people navigating complex roles.